Measurement Matters: Don't Miss These Opportunities

At Dulye & Co., we love measurement. If you've seen our high-impact dashboards, you know that we like to capture data and use measurement as a way to track the effectiveness of communications -- from newsletters to all-hands meetings -- and present it in a format that is easy to absorb and use. Organizations today are seeing for themselves the value of measurement -- notice how nearly every store or restaurant now asks you to complete a feedback form? That's because these businesses don't want to miss an opportunity to improve their operations or delight their customers. We think organizations would benefit from capturing just-in-time data from:

• Training and development sessions
• New HR program implementations
• Annual benefits enrollment
• Employee meetings and events
• Staff meetings

Taking this approach enables the business to pinpoint improvement opportunities before it's too late.

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For more insights on 2-way communications, read the latest issue of our newsletter, Spectator-Free Workplace.