Hear It. Try It: A Comms. System That Inspires

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Communicators often strive for messages that inspire stakeholders — a stirring oration that incites positive change. But if the "medium is the message" how can we ensure the communcation system supports that goal to inspire? This week, I spoke with Ginger Kuenzel, Director of Global Employee Communications for Thermo Fisher Scientific, during the IABC 2010 Global Conference to review how our Gold Quill Award-winning communications system aims to inspire.

Above: Linda, Ginger and Bev (another Dulye & Co. team member responsible for the IABC Gold Quill work)

Running time: 7:26

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Linda can be reached at ldulye at dulye.com

Eric can be reached at ehansen at dulye.com

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